LMSS THROW AWAY YOUR SCALE CAMPAIGN


Throw Away Your Scale: Embrace Progress, Not Perfection

Have you ever felt like the number on your scale dictated how you felt about yourself? You’re not alone. For too long, we’ve been conditioned to equate health and self-worth with a single, often misleading number. But what if we told you there’s a better way to measure your progress—one that celebrates how you feel, what your body can do, and the little victories along the way?

Introducing the Throw Away Your Scale Campaign, a one-month journey designed to help you break free from the scale’s grip and focus on what truly matters: your well-being, strength, and confidence. This challenge isn’t about perfection—it’s about celebrating progress and embracing a healthier mindset.

At the end of the challenge,  we’ll highlight non-scale victories and give away exclusive prizes from the Be Well collection.

 

Why Throw Away Your Scale?

The scale only tells part of the story. It doesn’t reflect how energized you feel after a good workout, how much stronger you’ve become, or the joy of being present with your family. In fact, obsessing over a number can often overshadow the amazing progress you’re making in other areas of your life. By ditching the scale, you create space to:

  • Celebrate non-scale victories like better sleep, improved mood, and newfound confidence.

  • Focus on building sustainable habits instead of chasing quick fixes.

  • Shift your attention to feeling good, moving well, and showing up for the people you love.

Remember - Healthy is a FEELING, not a number!

The Throw Away Your Scale Challenge

This 30-day challenge is designed to help you redefine progress and celebrate your journey. Each week, you’ll tackle activities that inspire reflection, encourage movement, and promote self-care. Here’s the plan:

Week 1: Redefine Your Goals

Objective: Shift your mindset from weight-focused to wellness-focused.

  • Challenge: Write down 3 non-scale goals you want to achieve this month (e.g., running a mile without stopping, meditating daily, trying a new recipe).

  • Activity: Throw away your scale and take note of how this makes you feel.

  • Reflection: Journal about what success means to you outside of weight.

Week 2: Celebrate Strength

Objective: Recognize what your body can do.

  • Challenge: Try a new activity, like yoga, strength training, or a dance class.

  • Activity: Identify a “mom move” (e.g., carrying groceries or playing tag with your kids) that showcases your strength.

  • Reflection: Share one thing you’re proud of accomplishing this week.

Week 3: Embrace Self-Care

Objective: Prioritize your mental and physical well-being.

  • Challenge: Dedicate 15 minutes daily to self-care (e.g., stretching, reading, or taking a walk).

  • Activity: Wear your favorite athleisure outfit and enjoy how it makes you feel.

  • Reflection: Write about how these self-care moments impact your mood and energy.

Week 4: Celebrate Progress

Objective: Reflect on the journey and celebrate victories.

  • Challenge: Share a non-scale victory with the group or on social media (e.g., increased energy, completing a fitness goal, feeling more confident).

  • Activity: Plan a fun, active family outing to celebrate your progress.

  • Reflection: Look back at your Week 1 goals and journal about how far you’ve come.

How to Get Involved

Joining the Throw Away Your Scale Challenge is easy! Here’s how to participate:

  1. Sign Up at the join the challenge button at the bottom of the page.

  2. Order Cute Gear from our new BE WELL collection.

  3. Track Your Progress: Use our printable challenge tracker to stay accountable. You'll get this sent to your email before the challenge starts!

  4. Celebrate Together: At the end of the challenge, join our virtual celebration event where we’ll highlight non-scale victories and give away exclusive prizes from the Be Well collection.

Non-Scale Victory Inspiration

Need ideas for what to celebrate? Here are a few examples:

  • Feeling more energized throughout the day.

  • Lifting heavier weights or running farther than before.

  • Feeling more confident in your clothes.

  • Sleeping better or managing stress more effectively.

  • Trying something new, like a fitness class or a healthy recipe.

Take the First Step

It’s time to stop letting the scale define your worth and start celebrating the incredible progress you’re making in every aspect of your life. The Throw Away Your Scale Challenge is here to remind you that wellness is a journey, and every step forward is worth celebrating. Are you ready to join us?

Let’s be strong, resilient, and well—together.

Ready to take the challenge? Sign up now and start your journey to progress, not perfection!